FOR GOOD CONNECTIONS 2026
Video coverage of an awareness tour on responsible digital use rolled out across social media.
Eleven recap films delivered within 24 hours and one after-movie, telling the story of Orange's growing #ForGoodConnections commitment to young people and their parents.
From March to May 2026, we travelled across mainland France and its overseas territories alongside the #ForGoodConnections teams, who help 10 to 14-year-olds tackle cyberbullying and excessive screen time through play and football.
Eleven stops: Marseille, Lyon, Calais, Rennes, Le Havre, Metz, Bayonne, Toulouse, La Réunion and French Guiana, before a grand finale at Clairefontaine, the iconic home of the French national team.
Our mission: capture the energy of each day and bring it to the screen, as close as possible to the children, the coaches and the VIP ambassadors : Eugénie Le Sommer, Wendie Renard, Laure Boulleau, Zinédine Zidane, Robert Pirès, Steve Mandanda, Maxime Machenaud, Inoxtag,…
To keep pace with a tour spread over two months while meeting our CSR commitments, we opted for a 100 % local production set-up at every date, with a lightweight shooting crew drawn from our network and used to immersive shoots.
All of it framed by clear shooting guidelines to guarantee a consistent quality.
The brief was clear: each film ready the day after the stop to feed social media.
And finally, the climax at Clairefontaine, which gave rise to an after-movie condensing the best moments from children and guests.
